Home > Sellers > Kenji Difference I meet with you to fully understand your individual situation, your family’s needs and any timing issues that may relate to the sale of your property. I determine the unique features and upgrades to your home and assess how they relate to market value based on the current housing market. I provide you with an overview of the current and past Real Estate market climates to aid in making better informed pricing decisions with added confidence. I provide a Comparative Market Analysis with accurate, honest statistics that show you what is ACTIVE (which establishes the competition, homes that are for sale now), what has SOLD (which establishes Market Value and what Buyers are paying) and what has EXPIRED (which tells us what buyers are not prepared to pay) for homes in your neighbourhood at this time. I review the various marketing and pricing strategies and their impact on the results you want. Together we decide on an approach that best meets your needs, concerns and timing. I market your home using a systematic approach that I customize to ensure your needs, concerns and timelines are met and exceeded.